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Our mission

When you hear the words, "truth about black,"... what does it stir in you? Black as a word, concept, culture and shade, has negative connotations, for far too many people. TRUTH ABOUT BLACK (TAB) is a lifestyle brand created to help remove the stigma. We use premium, black hued products, embellished with colorful designs, to stylishly represent positive traits of black. Our goal is to encourage a well balanced view of Black culture and advocate for the truth in general. We believe Black has the right to go anywhere it desires. TRUTH ABOUT BLACK, it's powerful, sophisticated, beautiful and bold; RIGHT FOR ANY OCCASION.

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